The image shows the. white hat with the black background and search engines' logos: Google, Bing, Yahoo, Yandex,
You have heard the term “White Hat SEO’ so many times, but do you actually know what does it mean? If you still not sure about it, don’t worry, we’ll talk about it here, in our article.

What is White Hat SEO?

Generally speaking, ‘white hat SEO’ refers to any technique that improves our search rankings on a search engine results page (SERP) while following the search engines’ guidelines. In fact, it’s all about how we use the optimisation strategies, techniques and tactics that focus on user experience rather than search engines’ satisfaction. WHSEO requires to follow search engines’ rules and guidelines. Below are the examples of white hat SEO:
  • Easy website navigation – websites, which are easy for users to navigate perform better in organic search results. Site’s architecture is important!
  • Website’s speed and and mobile-friendliness – it is a well known fact, that site’s speed and responsiveness are ranking factors. If your site’s speed still needs some improvement – then do it ASAP as a new algorithm is coming in 2021, which will be targeting technical SEO.
  • Well described meta tags and well targeted relevant keywords can help you to rank high in SERP. The most important step here is to focus on high-quality content and user satisfaction.
  • Unique content and great quality services – strive to produce content that meets your audience’ needs and helps to solve their problems. Become a knowledge hub to the site visitors.
Implementing White Hat SEO strategies is a MUST. It is a great way to creating an ethical & successful both a website and brand. Maybe black-hats are able to get results really fast, but a white-hat strategy is essential for long-term success.

Our Latest Posts

The image shows the wp admin panel with concentration on 'pligins' option

Elementor Review from SmartSEO4you: If you are sure whether Elementor is the right page builder plugin for your website, then keep reading this article. In

Read More
web hosting and seo images

Why is SEO important? Just think, you could have the most amazing website in the world, but if nobody can find it, that won’t matter.

Read More
The image shows the. white hat with the black background and search engines' logos: Google, Bing, Yahoo, Yandex,

You have heard the term “White Hat SEO’ so many times, but do you actually know what does it mean? If you still not sure

Read More
Black hat SEO message

If you are really curious to know what the most common ‘black hat SEO’ tactics are still used to manipulate search engine result page (SERP)

Read More