Why is it Important to Perform an SEO Audit?

SEO audits are an important and necessary component of keeping your SEO strategy up to date. If your website isn’t properly optimised for search, you’re missing out on significant amount of search engine traffic, as well as attention from prospects – potential customers. There are several reasons why you really require to perform an SEO audit of your websites. Here they are:
  • Changes in Algorithms

    Search engines such as Google, Yahoo, Bing and so on update their algorithms regularly to provide better search experience, and you need to be aware of these changes so you can make adjustments to the websites' content accordingly.

  • Webmaster’s Guideline

    Webmasters' guideline is constantly changing, so it is necessary to make sure you are compliant with the rules.

  • Errors

    It is important to make sure that the website is clean and healthy. Performing an audit helps to allocate and address all the existing errors.

  • Mobile first index

    Are you aware of the fact, that Google is using mobile first indexing to rank websites? This means that Google reviews the mobile version of the site before desktop, and ranks it based on results from how the website performs on mobile devices. When it comes to loading time, Google ranks the site based on loading time, as 40% of visitors will leave a website if the loading process takes more than 3 seconds.

  • Keywords Ranking

    The best way to see if your SEO strategy works is to track and monitor the targeted for your business keywords. Regular SEO audits give you a great insight on your website’s overall performance, keywords that you target to rank for and what works well and what doesn't work so well, so you can adjust your SEO strategy accordingly.

  • Competitors research

    SEO audits gives you a great opportunity to learn more about your direct, indirect competitors and about the threat of new entrants (new competitors enter into an industry offering the same products or services): their strategy's strengths and weaknesses. This information allows you to react fast and adapt existing an strategy accordingly.


Learn more about our Amazing Basic Plan

The basic site audit includes:
  • The site’s hygiene review, basic technical checks that the site requires to work with search engines.
  • The site’s content structure to maximise visibility and user experience.
  • Presentation. Elements of the site that affect CTR and the way the search results look.
  • Page Power. How the pages interact and pass page rank from one page to another.
  • Performance. How the site works across different devices and internet connections.


SEO Audit with Insightful Report
From £ 199
Depending on the size of the website
  • SEO Audit
  • Complete Detailed Report
  • Basic recommendations on improvement